August 14, 2023

The Increasing Danger of Fraudulent Claims in Class Action Settlements

Subscribe to Our Newsletter

Newsletter


Ross Weiner

|

August 14, 2023

In 2019, my colleague, Kevin Skrzysowski, wrote on this site about the risks of a consumer product class action settlement going viral. At that time, he was describing how feeder websites, social media, and the internet were all contributing to increasing take rates.

Now, nearly four years later, there is a new insidious trend affecting consumer product class action settlements: fraudulent claims on a heretofore unseen level. Following are three recent class action settlements that were impacted by fraudulent claims and describe one third-party administrator’s prescription for remedying this risk.

In January 2019, plaintiff Steve Hesse sued Godiva Chocolatier over its line of products bearing “Belgium 1926” on the label. According to Hesse, that label was deceptive because Godiva Chocolates are not made in Belgium (the chocolate capital of the world); rather, they are made in Reading, Penn.

After years of litigating, the parties agreed on a $15 million claims-made settlement. Consumers who submitted a claim with proof of purchase were entitled to $1.25 per product, up to a maximum of $25. Those who submitted a claim without proof of purchase were entitled to $1.25 per product, up to a maximum of $15.

So far, a pretty unremarkable settlement. But then the claims started pouring in. In plaintiff’s motion for final approval of the settlement, the settlement administrator filed a declaration stating that while there had been 827,676 claims, an incredible 317,723 of them (38%) were “not valid.” This number was startling enough. But the story does not end there.

The administrator informed the court that, on its own volition, it “continued to review approved claims to ensure that they were valid.” It turns out: they weren’t. The administrator “discovered that a bot stemming from a foreign country had been used to manufacture fraudulent claims.” And it acknowledged discovering this defect “because this same type of fraud …had occurred in another settlement it was administering.”

After further review, the administrator determined that an additional 74,273 claims were invalid, meaning that at the end of the day, 47% of all filed claims were fraudulent.

Two individuals sued Celsius Holdings, Inc. in 2021, alleging that its Celsius Live Fit drinks were mislabeled as “No Preservatives” when, in actuality, they contained the preservative citric acid. In late 2022, the parties announced a $7.8 million non-reversionary settlement, through which those who submitted a claim with proof of purchase would be capped at $250, while those who submitted a claim without proof of purchase would be entitled to up to $1 for every can (so a 12 pack would be worth up to $12) and up to $5 for every 14-unit package of powdered drinks, capped at a maximum of $20. While the $250-with-proof benefit was higher than average for a consumer product settlement, the $20-without-proof benefit was in no way remarkable. But what happened next was.

After a 60-day-claims-period, there were 1,774,900 claims: a staggering figure. Yet, of those claims, 209,642 were duplicates, while 658,719 were invalid, which the settlement administrator defined as “multiple claims from a single internet protocol address,” “claims from known fraudulent email domains, claims that appear to be unrelated to each other with a request to be paid using the same digital payment account information, and claims with outlier product quantities that have deficient or suspect documentation.” This left only 906,539 valid claims, meaning a full 49% of submitted claims were fraudulent.

The third settlement to discuss involved the King of Beers, Anheuser-Busch (A-B). Except this lawsuit did not concern beer; rather, it was about A-B’s “Ritas” brand Margarita, Sprits, and Fizz products. According to the named plaintiff, these canned cocktails evoked drinks traditionally made with distilled spirits or wine, but allegedly, the Ritas brand of products contained neither.

In July 2022, the parties agreed to an uncapped settlement, through which those who submitted a claim with proof of purchase would receive a maximum of $21.25, while those who submitted a claim without proof of purchase would receive a refund of up to $9.75. Two days before the claim period ended, the settlement administrator reported having received 784,534 claim forms.

The settlement administrator, however, noted that it had detected “unusual claim filing activity,” which led it to conduct an “extensive investigation into the filing of potentially invalid [c]laims.” In the final report to the court before the settlement was approved, the settlement administrator noted that this extensive investigation had uncovered 33,771 invalid claims out of the 269,944 it had reviewed (12.5%).

One settlement administrator active in the consumer product class action space was willing to speak on background about what he’s seeing. Top of mind for him was the incredible influx of fraudulent claims and what a strain it puts on the settlement administration process. He noted that while individuals lying in claim forms to obtain “no proof” benefits have always been a problem, the newest iteration of fraud, including sophisticated bots, is much harder to fight. And he said that there is a lot of discussion among administrators about how best to combat this phenomenon. Because most administrators charge on a per filed claim basis, the more fraudulent claims there are, the more expensive administration becomes for the parties. Accordingly, it has become imperative to try to create claim filing processes that discourage the scammers and stop the fraudulent claims before they cross the transom.

But for those fraudulent claims that are submitted, all hope is not lost. According to the administrator, there are anti-fraud devices that help stem the damage. Any time you can require claimants to provide a physical address or email address, instead of just a mobile phone number, the better off you will be.

While the administrator conceded that he cannot stop third-party sites from publicizing settlements nor stop bad international actors from filing fraudulent claims, his shop is constantly working on technological advances to create firewalls to head them off. But he lamented that technology that works for a time, e.g., Captcha, eventually falls prey to even more sophisticated fraudsters.

Finally, according to the administrator, for litigants that need to collaborate on a settlement process, it is critical that both parties be on the same page about fighting fraud and empowering the case’s settlement administrator to do so. He said that if he was such a litigant, he would want to know what his options were to weed out fraud, what has been successful in other cases, and how much each option costs.

If litigants fail to take this threat seriously and simply hire the cheapest administrator with the least amount of fraud controls, the result will always be the same: more money spent on administration, while less money goes to the class, a result that nobody (except maybe the administrators!) should want.

While defendants will have to decide for themselves which option is best for their situation, the most important thing is that they are aware that many of the claims made on a settlement may be fraudulent and they have a plan in place to detect the issue.

This article was previously published on  Law.com New York Law Journal on July 26, 2023. © ALM Media Properties, LLC. Further duplication without permission is prohibited. All rights reserved. 

Certum Group Can Help

Get in touch to start discussing options.

Recent Content

By William C. Marra January 26, 2026
Our legal system has long recognized that candid communication between client and counsel is essential to the fair administration of justice. The U.S. Supreme Court has recognized that the attorney-client privilege has a noble purpose—“to encourage full and frank communication between attorneys and their clients, and thereby promote broader public interests in the observance of law and administration of justice.” The same is true of the work product doctrine: the Supreme Court has recognized that it protects against “unwarranted inquiries into the files and the mental impressions of an attorney,” and that “the interests of the clients and the cause of justice would be poorly served” if the work-product doctrine were violated. These doctrines exist for a simple reason. Clients must be able to share complete and unvarnished information with their legal representatives in order to receive sound advice and effective representation. Attorney–client privilege and work-product protection are the legal mechanisms that make that possible. Extending Confidentiality to Litigation Funding As litigation finance has become a more established feature of the civil justice system, courts have increasingly recognized that communications between litigants and litigation funders warrant similar protection from disclosure. Courts have generally rejected attempts to obtain discovery into communications between funded parties and their capital providers, recognizing that confidentiality is essential to securing the resources necessary to retain top-tier counsel and prosecute complex claims. In this way, confidentiality in the funding process serves the same systemic function as privilege itself: it preserves access to justice. The Critical First Step: Non-Disclosure Agreements The foundation for protecting confidentiality in the funding process is laid at the very beginning of the relationship. Before any substantive information is exchanged, claimholders and prospective funders should enter into a non-disclosure agreement (NDA). An NDA establishes clear ground rules for how sensitive information will be treated and helps ensure that communications made during diligence do not later become targets of discovery. NDAs promote precisely the “full and frank communication” the Supreme Court has deemed essential to effective legal representation. They allow parties to speak openly while reducing the risk that defendants will later argue—often opportunistically—that confidentiality has been waived. Key Components of an Effective NDA: 1. A Precise Definition of “Confidential Information” At the core of any NDA is a clear definition of what constitutes confidential information. Most litigation finance NDAs are mutual, protecting information shared by both the claimholder and the funder. They may be limited to a single matter or drafted broadly to cover multiple cases under evaluation. Information shared under NDAs typically include: • Case theory and legal analysis • Evidence and documentation • Financial models and damage calculations • Settlement discussions and valuation • Funding terms and negotiations NDAs also typically exclude information that is already public or independently known to the receiving party. 2. Information Sharing Protocols. Effective NDAs address how confidential information may be shared in the ordinary course of diligence. They usually permit disclosure to affiliated entities, outside diligence counsel, and potential investors—provided those recipients are bound by confidentiality obligations at least as protective as those in the NDA itself. This allows funders to conduct thorough diligence without compromising the claimant’s confidentiality interests. 3. Provisions Tailored to the Litigation Context. Litigation finance NDAs often include provisions that would be unusual in a generic commercial NDA. For example, they may acknowledge that the parties share a common legal interest in the litigation, reinforcing arguments against waiver. They also typically allow disclosure if required by court order or law. Because of these litigation-specific considerations, experienced funders generally rely on bespoke NDAs rather than off-the-shelf templates. Moving Forward with Confidence NDAs rarely require extensive negotiation. In most cases, they reflect a shared understanding that confidentiality is a prerequisite to meaningful engagement—not a point of contention. When thoughtfully drafted and properly used, NDAs serve as the essential first step in a collaborative process aimed at evaluating risk, allocating capital, and pursuing a fair resolution on the merits. At Certum, we treat client information with the same seriousness we bring to legal and financial risk. Our approach to litigation finance is grounded in both capital discipline and information security—making us trusted partners throughout the litigation journey.
Blurred view through glass of a meeting in a sunlit office.
By Certum Team January 12, 2026
Litigation finance has become an essential tool for modern litigation strategy — but with its growth has come a wave of discovery requests seeking information about funding arrangements. These requests are improper, burdensome, and legally unsupported. To help lawyers and litigants push back with confidence, Certum has released a new Model Brief Opposing Discovery of Litigation Funding—a comprehensive, practitioner-oriented document designed to equip litigators with the strongest arguments, cases, and frameworks available. This publication is now available for free download . The Model Brief is part of Certum’s growing library of thought leadership and practical guidance on litigation finance and insurance. That library includes Certum’s Guide to Litigation Funding and its annual survey of in-house counsel . Across federal and state courts, parties continue to seek discovery into litigation funding sources and materials, often as a tactic rather than a legitimate inquiry into claims or defenses. These efforts raise serious issues: Privilege and work-product concerns Chilling effects on access to justice Attempts to shift focus away from the merits Increased litigation costs and delays Yet for many lawyers, responding to these requests requires reinventing the wheel. Certum’s model brief solves that problem. It provides a structured, persuasive, and research-backed response that can be adapted swiftly to any case. Click here to download the brief.
By Certum Team January 6, 2026
Bloomberg recently interviewed Certum Group’s William Marra as part of its coverage of efforts by commercial liability insurers to require the disclosure of third-party litigation funding agreements. Marra explained to Bloomberg that “[t]he disclosure of litigation funding risks putting impecunious litigants at a systematic disadvantage in our legal system,” adding mandatory disclosure “can disclose to defendants very valuable information, including who has funding, and critically, who does not have funding.” Marra further responded to the argument that litigation funders might fuel frivolous litigation. “To the contrary, the evidence shows that funders serve as a very effective screen, only backing the most meritorious cases, and if anything, likely resulting in fewer weak cases getting filed,” Marra said. This statements builds on arguments Marra previously advantaged in a Vanderbilt Law Review article about litigation funding.  The Bloomberg article is available here .